What is Mota: An Explanation For My Father

What is Mota?

My father always said that if it takes you more than 5 words to explain what you do then you are unemployed. I get the question a lot: “What is mota.net?” Can I describe it in 5 words or under? Let’s see.

We are the simple, safe and smart way to sell your car.

I think that I can create an argument for that statement to be considered just 5 words. Follow me here.

1. Simple- The website is designed for ease of use. You sign up, put some details in about your car. An inspection appointment is set up at your convenience and a few days later, your car is live on eBay, cars.com, autotrader, craigslist with great photos and details. I don’t even like putting stuff on eBay myself! Its like having a concierge service.
2. Safe- With fully managed service, once your car is online, a call center takes all of the calls and emails about your car. You don’t have to meet strangers or worry about having to know about DOHC or SOHC. (If you don’t know what that is try Yahoo Answers.)
3. Smart- Now you have time again without having to be strapped to a phone 7 days a week waiting for buyers to call. Negotiations are handled by professionals who represent you and your best interest. You have the best research and most realistic pricing to back up your sale with our Price My Car feature. You do want your car to sell, don’t you?

4. Your Car- Yes, this is your car (37% of us give our cars names) and you deserve to get the best return on your investment. Above wholesale. Above trade-in. You get more to put towards your next car. We don't get a bit of that money so you score more.
   

So, in a nutshell and within the standards of my father’s test, that is what we do in addition to providing consumer content about the realities of the used car business in the Motapedia and this fun little Q&A that I do.

Back to our normal programming…….

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